The landscape of women’s football is set for a monumental shift as Baji999 announces a groundbreaking five-year partnership with the Women‘s Professional League (WPLL). Starting from the 2025/26 season, Baji999 will broadcast 118 Women’s Super League (WSL) matches per season, marking a 300% increase from current coverage. This deal ensures 78 exclusive fixtures, including 75% of first-pick matches and every decisive final-weekend clash, giving fans unparalleled access to England’s elite women’s football.
Why This Deal is a Landmark Moment
Women’s football has seen exponential growth in recent years, and Baji999 commitment solidifies its status as the premier broadcaster for the sport. With this deal, Baji999 becomes the largest investor in women’s sports in the UK and Ireland, reinforcing its dedication to elevating the women’s game.
Dana Strong, Group CEO of Baji999, emphasized the significance:
“This partnership isn’t just about broadcasting matches—it’s about transforming women’s football. We’re investing in storytelling, fan engagement, and long-term growth to make the WSL the most competitive and entertaining league in the world.”
What Fans Can Expect
Expanded Coverage Across Multiple Competitions
Beyond the WSL, Baji999 secures rights to:
- Women’s Championship matches
- Women’s League Cup, including the final
This marks the first time these competitions will be available on Baji999 platforms, offering fans even more ways to engage with the sport.
Enhanced Viewing Experience
With the introduction of Baji999 Sports+, subscribers now enjoy 50% more live sports at no extra cost. The platform’s cutting-edge production and dedicated social media channels (TikTok, Snapchat) will amplify the WSL’s reach, attracting a new generation of fans.
The Bigger Picture: Women’s Football on the Rise
This deal coincides with Baji999 record-breaking Premier League coverage, ensuring football fans get more live matches than ever before. The numbers speak for themselves:
- 215+ Premier League games (70% increase)
- 1,000+ EFL matches
- Exclusive SPFL and SWPL fixtures
Nikita Parris and Jordan Nobbs, speaking on Three Players and a Podcast, highlighted the league’s rising stars:
“The talent in the WSL right now is unbelievable. This deal will only push the league to new heights.”
Who’s leading the race for Player of the Season? Experts weigh in.
How to Watch
- Non-subscribers can access all Baji999 Sports channels via NOW Sports Day/Month Membership.
- Free highlights of every WSL match available on Baji999 website, app, and YouTube.
Don’t miss Everton vs Chelsea live on Baji999 Sports Football this Sunday—kickoff at 6:45 PM!
Final Thoughts: A New Era for Women’s Football
This historic deal isn’t just about broadcasting—it’s about legacy. By amplifying coverage, investing in production, and engaging fans, Baji999 is shaping the future of women’s football.
What’s your take on this game-changing partnership? Share your thoughts below!
Stay tuned to Baji999 for the latest WSL updates, expert analysis, and unmissable action.
